Launching a new service

Hello again,

As I mentioned in a previous blog, we at Waterwell, have introduced a new service for our customers.

Having a customer service ethos and a background in horticulture and having been installing garden irrigation and lighting systems for so many years we reckon understand plants, gardens and most of all people, and what they want.

It was for this reason that we have introduced the "Planting Your Garden" service, instant gardens for busy people. Think of it as "off the peg" rather than "bespoke", a simple solution to improve a garden quickly and easily with minimum fuss and bother.

If a client is fed up with the look of their garden and wants to update it for the summer, replant it for the future or just "dress" it for a garden party or family occasion then "Planting Your Garden" is the answer. Waterwell can come in and refresh the garden; create a totally new look with scent, flower, impact and interest all year.

To achieve this, we have teamed up with Cleve West who has won numerous gold medals at the Chelsea Flower Show and he has designed perfect borders and beds that will work every time.

It's easy to organise too, as simple as 1-2-3. The client just decides: 1) which borders and beds do they want to renew? 2) which of Cleve's colour palettes do they like most? and 3) which size of plants would they like? After that we do the rest.

If this is a successful offering we intend to invite other successful garden designers to offer their own planting palettes into the "Planting Your Garden" service so that our customers have the broadest possible choice.

In the first place though, let's see how it goes, fingers crossed.

Until next time...

Why plants are the stars

Hello again

With the advent and subsequent demise of the garden makeover show, we now have been left with a slightly distorted view of what constitutes a garden. We have been led to believe that all gardens need one or more gimmicks to be creditable. I am talking about gimmicks like trellis, decks, water features, terraces, gazebos, ponds, hammocks and all sorts of other paraphernalia. Please understand me, I don’t mean that these elements should never be included; on occasions, one or more of these elements can be a useful addition to a garden but they should not be the essential elements.

When you strip away all the bells and whistles, good gardens are quite a simple mixture of skilful design and the intelligent use of plants, trees and grass.

Good design should lead you effortlessly around the garden, allowing you to pause and take stock before tempting you to explore a little further. Good design should tantalise you with surprises and views. Lastly, good design should me memorable in an indefinable way; you know it’s good design but you are not entirely sure why.

Good planting on the other hand, is the ability to create interest all year around; to challenge the senses with scent, texture, sound and even taste. Good planting is not only three dimensional, it has the added complexities of evolving year by year and changing throughout the seasons. Planting design is an under-valued art that deserves a bigger stage.

Think of the best gardens in the country: Sissinghurst, Powys, Hidcote, Wisley, Nymans, Trelissick and you will realise that the key element is the quality and use of plants and trees. Having visited any of these gardens, you are not left with a mental image of blue trellis, timber decking or “comedy” statues, you are left with a sense of plants and trees.

The definitive measure of a quality garden is atmosphere; does the garden have its own atmosphere? Atmosphere is the culmination of good design meeting good planting. A successful garden should be able to change your mood in an instant in the same way that a piece of art, a film, a play or piece of music can. A successful garden should control and manage your senses and your mood. Finally, a successful garden will linger in the memory for days, months or even years.

So what now?

It’s time garden design and gardening got back to the raw elements of what makes a successful garden a success – how?

• Don’t ever be tempted to do a “garden makeover”
• Think about investing and not spending
• Use fewer materials but invest a little more money in them
• Invest in soil preparation because you will reap the rewards later
• Resist the temptation to buy big plants because smaller plants cost less, establish more quickly and soon overtake their bigger cousins

Remember gardens are about evolution, not revolution and if you use good design wedded to well chosen, healthy trees, plants and grass to create a garden with atmosphere then you have succeeded.

Until next time...

The eco-bandwagon and Dragons' Den

Hello again,

Yesterday I went along to the Ecobuild show at Earls Court. I have been to this show several times over the last few years.

When I first went to the Ecobuild show, it was a relatively small effort, full of enthusiastic Eco-adventurers happy to share their thinking with anyone prepared to listen. It had some of the charm of an undiscovered glade. It was interesting, it had unusual people who were finding their way and were happy to take a different approach to things, not necessarily to make money but because that's what they believed. It was refreshing to be amongst them and it felt good.

Now though, the Ecobuild show is immense. A gargantuan exhibition filling both halls of Earls Court. Every inch of this vast space, stuffed to the gunnels with the big players of industry, so big in fact that I had to photograph the exhibitors list and plan so that you would believe it. The big boys have clearly moved in and plan to clean up. It is hard not to be cynical.

I am not being overly sentimental and I am not a muesli and sandals hippy. It is not the fact that the show is now so big that bothers me, it is the fact that the stage is not longer available for innovators to show their wares, for the little entrepreneur to make his or her way, for the eccentric inventor to have their moment in the spotlight.

Take Dragons' Den for example. The concept is good; innovator pitches to venture capitalists and if they like the product then they agree to buy in and work together. The problem with it is that the whole show is now about the Dragons and not about the quality of the ideas. The ideas should be the stars of the show. It has become a testosterone led, willy waving contest at the expense of the innovators. A big part of the problem is that the Dragons have been on for too long and are not hungry enough to do a deal again at the expense of the innovators.

The answer, give the Dragons only one series each: they won't then think that they are TV "stars", they won't be competing to demonstrate who is toughest and they will be keen to do the deal. The end result would be that the innovators would be appreciated and not be belittled and abused, more deals would be done and the economy might improve.

We have to remember that Britain is famous for creating innovators, inventors and eccentric entrepreneurs and we must find somewhere for them to be free to demonstrate their thinking without derision - they are the future.

Until next time...

We're introducing a brand new service!!

Hello again,

We, at Waterwell, are introducing a brand new service for our customers and this is an unashamed plug for it. The service is called “Planting Your Garden” and it is designed to complement the irrigation, lighting, rainwater harvesting and maintenance services that are currently available.

We all know the cost of re-landscaping your garden can run into tens of thousands of pounds. So what is the alternative if you want to improve your garden and the quality of your life without spending a fortune?

The answer is to try Waterwell’s new “Planting Your Garden” service.

Waterwell has always focused on providing new services to make life easier for our customers and “Planting Your Garden” is no different. This is your chance to refresh and revitalise your garden for the summer with new plants. If money is tight, it is madness to spend fortunes on paving, walls and terraces when you can focus your money on replanting your borders and beds and laying a new lawn. New plants will provide an instant “hit”; colour, scent, flowers and year round interest - get the planting and lawn right and your garden will always look great.

The process couldn’t be simpler; choose which borders and beds you would like to refresh and identify the aspect of each border (north, south, east or west). Waterwell will then come in, remove existing unwanted plants, improve the soil and plant up your new borders and beds. Using a purpose-designed mixture of shrubs, perennials and climbers, you will have year-round interest with plants complementing one another with colour, form and texture which can then be set off by a new lawn, if required.

For more information email sarah@waterwell.co.uk or tom@waterwell.co.uk or if you prefer call the office on 020 8742 8855.